How To Start A Natural Men’s Skincare Routine

If you’re new to skincare it can seem overwhelming. There are a lot of different products, ingredients and routines to think about, and it feels like no-one ever really spells it out for you. The reality is that men need to take care of their skin just as much as everyone else. 

Here’s how to start building your skincare routine with natural products:

What’s Your Skin Type?

First of all, you need to get to know your skin type. This will help you work out what products to use and how to handle the specific types of skin concerns associated with your skin type. Knowing your skin type is a great first step to building your routine. Here’s how to understand your skin type and what products to use.

Dry Skin

Dry skin produces less natural oils (also known as sebum) than other skin types. Dry skin can also be more prone to cracking, damage and premature ageing - plus it can feel rough and tight as the skin’s barrier is more easily damaged.

If your skin looks (and feels) tight, dry and flaky then you probably have dry skin.You’ll notice that any moisturiser or products you put on your skin soaks in really quickly, as if your skin’s thirsty, and it might feel sensitive too. 

You need to use oils and creamy, hydrating products rather than anything that’s going to strip the moisture from your skin even more. Steer clear of foaming face washes and products that contain lots of alcohol as they can dry the skin out.

Atlas Garden Night Oil - Inka Berber Botanicals

Atlas Garden Night Oil - by Inka Botanicals

Normal Skin

Normal skin is balanced, hydrated and has a healthy, smooth texture. There’s no excess shine and no flaky, tight skin. Just skin that looks fresh and doesn’t experience any sensitivity, large pores or blemishes. This is the skin type that most people want to achieve.

The main thing with normal skin is that you want to maintain its balance and keep it looking good. That means avoiding anything that’s going to damage your skin’s natural barrier or dry it out, which can happen as you get older.

Oily Skin

Oily skin is skin that overproduces sebum, leading to blemishes, blocked, visible pores and shiny skin. It can be caused by genetics, hormonal changes, stress or using the wrong products. You’ll know if you have dry skin because it’ll look shiny with enlarged pores, acne and blackheads.

With oily skin, you want to avoid stripping the moisture from your skin all together as this can actually lead to even more oil being overproduced on the skin. Instead you need to take steps to rebalance and press pause on shine, whilst dealing with any blemishes easily and without causing any damage. Products that are specifically made for oily skin and use ingredients like clay can be great for oily skin.

Combination Skin

Combination skin is exactly what it sounds like. The skin might be normal or dry on the cheeks whilst being oily across the forehead, nose and chin (also known as the T-Zone). This is probably the most common skin type but can be one of the toughest to deal with as you need to keep some areas hydrated and others free from oil.

For this skin type it’s usually best to use gentle, natural skincare that won’t cause any negative reactions to any part of your skin’s combination of dry/normal and oily skin. Oily skin tends to be more common in men as the skin naturally produces more sebum than in women.

Men’s Skin Concerns

There are some skin concerns that affect men more commonly, just like oily skin. These are some of the things you might want to look for or treat as part of your skincare routine:

Shaving Rash, Razor Burn And Bumps

Whether you shave or have a beard, ingrown hairs - where the end of a hair curls back into the skin rather than coming through the surface - can be a problem. They can be painful, look a lot like acne and can really damage your skin. Gentle exfoliation once or twice a week with a scrub can help free any trapped hairs and stop them from becoming a problem. If you shave, always use a fresh, clean razor.


Hormonal changes, sweat, dirt and not having the right skincare routine can lead to acne. Some skin types are more prone to blocked pores and blemishes, so if you struggle with spots and blackheads, you probably need to change your routine to help your skin. As a day-to-day solution, you can use natural oils that stop the over-production of oil in your skin, a known factor in the causes of acne. Keeping your skin clean and making sure you hop in the shower after exercise can also help avoid acne.

FLOW - by The Afro Hair & Skin Co.

Premature Ageing

Men are less likely to wear sunscreen, which can lead to sun damage and sunburn. Too much sun is a big cause of wrinkles, age spots and dry skin so by not wearing sunscreen it’s likely that you’ll look older than you really are. Plus, you’re potentially exposing yourself to some pretty serious health conditions by being out in the sun without protection.

Rough, Dull Skin

If you’re not protecting your skin and you don’t have a routine to nourish, hydrate and scrub away dead skin cells then your skin is probably going to feel rough and look dull. Especially if you have naturally dry skin. A skin scrub and daily moisturiser can make a world of difference to how your skin looks and feels.

Eye Bags

If you don’t have a regular skin care routine that includes taking care of the delicate skin around your eyes, then you could be leaving yourself open to fine lines, wrinkles, eye bags and dark circles. This part of your skin is the thinnest on your face so shows signs of ageing and sun damage more quickly than other parts. An eye cream is one of the best ways to keep eye bags at bay, as well as using sunscreen regularly.

Eye Elixir Eye Cream

Eye Elixir Eye Cream - by Elemental Herbology

What Men’s Skincare Products Do You Need In Your Routine?

The great thing with a skincare routine is that it doesn’t need to be complicated. You can make it as scaled back or as full on as you like. Let’s start with a basic skincare routine for any skin type before we jump into more detail.


You need to cleanse your skin twice a day - once in the morning and once at night - with a cleanser that’s right for your skin type. This helps keep your skin clean and clear whilst helping you deal with any skin concerns like acne, dryness or blocked pores. You’d be surprised at just how dirty your skin can get during the day.


Once or twice a week you should exfoliate your skin with a gentle scrub that’s been designed for your face. Don’t overdo it as this can leave your skin feeling sore and doesn’t give the skin a chance to renew. Exfoliating removes dry and dead skin cells from the surface of the skin to reveal fresh skin underneath. As we mentioned earlier, it’s also great for avoiding ingrown hair.


Using a moisturiser on your skin twice a day (morning and night again) helps to keep your skin smooth and hydrated. It keeps flaky skin at bay and stops your skin from becoming dry and unbalanced. Different skin types need different types of moisturiser - if you have oily skin go for something lighter and oil-free. If you have dry skin you may need something thicker and more nourishing.


It might sound like overkill but you should be applying sunscreen every day, even if it isn’t really that sunny. This is because even when it doesn’t feel hot, the sun’s rays can still be causing damage to the skin - this leads to premature ageing and even skin cancer, so it makes sense to stay protected. You ideally want to use SPF30 or higher, and it’s worth checking if your moisturiser already has SPF in there.

What Other Skincare Products Should Men Use?

There are a few other skincare products that you might want to add into your routine if you have specific concerns about your skin.

  • Toner - a toner is used to soften the skin and prepare it for the next step in your routine. Depending on their ingredients, they have all sorts of other benefits like hydrating or exfoliating the skin.
  • Serum - a serum gives an extra boost of ingredients to your skin, whether that’s to protect, hydrate, add glow or soften their skin. They deliver a concentrated dose of skincare directly onto your skin.
  • Eye cream - an eye cream is like a supercharged moisturiser for the delicate skin around your eyes to protect it from damage and premature ageing like wrinkles.
  • Face mask - a face mask is a relaxing, temporary skin booster that’s applied directly to the skin and delivers concentrated ingredients right where you need them.
  • Spot treatments - spot treatments are used to dry out acne and blemishes, helping them to clear up more quickly.
  • Facial oils - facial oils are used to hydrate and nourish the skin, locking in moisture from other skincare products.

Why Choose Natural Skincare Products? 

Natural skincare products are products whose ingredients have come from nature, or natural sources. They should be free from synthetic chemicals that might be linked to health problems, allergies and skin irritation like fragrances, dyes and preservatives like parabens. You might have also heard of natural skincare being referred to as ‘clean beauty.’

In general, natural beauty products are better for your skin, better for your health and better for the environment, which is why many people prefer to use natural skincare in their daily routines. Natural products are also more likely to be vegan and cruelty-free, meaning no living creature was harmed during the manufacturing process.

Many companies claim that their products are ‘natural’ or ‘clean’, but when you dig a little deeper this simply isn’t the case. They’re using misleading or vague information to sell products. That’s why we wanted to make it totally transparent, with our INCI beauty algorithm that scores every product we sell on just how healthy it is for you and your skin. No misleading claims, no ‘greenwashing’ and no toxic ingredients.

Start your natural men’s skincare routine today at Elth Beauty with our Skincare collection.

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